A few tips on making money with amazon. Most of which is pretty much common sense. http://ow.ly/4bLtQ
03/10/2011
The state of Search Marketing http://...
The state of Search Marketing http://ow.ly/4bLRm
02/18/2010
Social Media: Moving Towards A Brave New World? | Beyond Growth
Here is a very interesting article in regards to social media and the "positive" vibe it produces and whether this is counter productive to the democratization of social platforms. Very GOOD read but it isn't one that you can casually read.
Social Media: Moving Towards A Brave New World? | Beyond Growth.
02/16/2010
Seth's Blog: Viral growth trumps lots of faux followers
Seth Godin, king of common knowledge and insights (I really like the guy but sometimes his posts have this !duh! effect to them) just posted a very good post on the benefits of actually planning out your viral marketing efforts in regards to social media.
In this post, he shows the difference between having followers that are following you because you are following them and posting a "good" idea and the passalong effect of passing a "great" idea among real people who see value in what you are passing....
Seth's Blog: Viral growth trumps lots of faux followers.
02/10/2010
video blogging and the power of free hosted websites with "trust"
I occasionally take a look at what competitors are doing. Sometimes I look at what other people WHO AREN'T competitors are doing. In this post, I am going to show you something interesting (or at least I find interesting).
I was over at Grizzly's blog taking a look at some of the people he suggests in the MMO niche. One of them is the very funny Allyn Haynes from Blogger Illustrated who is into Video Blogging.
The term gets roughly 1,900 queries a month. Not much by a long stretch but a nice long tail traffic wise, nonetheless.So, I was curious if he was ranked for this term (yet...he will be although not yet).
Below is the google search query for those of you wondering.
video blogging - Google Search.
What interests me is not any of the sites on the first page though. Nestled down near the bottom on the second page is a twitter account that is ranking for Video Blogging. Now, this is nothing more than a yahoo group account but just goes to show you how powerful parasitic sites with trust rank can be.
With a PR of 5, that is one powerful twitter account, if you ask me.
Another pretty good example of this is http://villagegirl.typepad.com/
This site is higher than the twitter account but used typepad as it host. 546 inbound links according to Yahoo and it boasts a PR4. Pretty impressive for someone who isn't necessarily trying to rank for anything.
At any rate, I found it interesting.
02/09/2010
SEO Blog
Reading some thing reminds me of why people in my line of work really hate us. Terry Dean's most recent post on internet marketing courses pretty much sums up the love/hate affair of the make money crowd, especially the so called internet marketing courses, most of which don't really offer the solution.
According to him, the big problem isn't in the courses that are promoted...it is the fact that most don't really talk about the big reason why most IMers don't make it- Momentum and Inertia. Michael Masterson has said a thing or two about that, primarily how important it is to make your first dollar because building any business, whether offline or on, is a lot like getting a 10 ton train to first start moving. If you can't build enough momentum, you won't go anywhere fast.
So who is right?
- The "jv" guys say that the importance is in the list. And in fact it is BUT with one twist....no matter what "twist" they put on it, the only points of building any sort of momentum is by...you guessed it, building a list and then partnering with others in your market with lists to spread the message.
- Then you have the social media guys who talk about building "friendships". This is whom I consider to be the blogging crowd. The problem for these guys is that most can build a nice "following" but can't monetize it effectively enough to make any kind of money. Brian Clark and company call them the "2nd tribe". I call them broke and clueless though.
- Finally, you have the SEO crowd. The seo group has figured out that targeting keywords will ultimately serve the searchers. They have no problem ranking organically. Their problem comes with what to sell. After all, they have what I view as marketer's guilt. You want to sell stuff but you don't want to be lumped into the "JV" marketers who have no problems selling shit. Their solution becomes adsense b/c somehow they feel that this doesn't make them part of the problem.
Moving Right Along....
Aaron Wall has a pretty intense post on popularity and why that turns so many people into assholes. It is a long post (one with a good interview by Bob Dylan for those Dylan fans among us) but the crux of it goes into the whole time/value thing.
I dunno. Never been there but I have had my fair share of people that wanted something from me. I did kind of tune them out and stopped answering their emails/phone calls after a bit. Does that make me an asswhole? Read the post and see if you can relate.
I am in the process of writing a fairly long post on scarcity right now. Don't know if it will get published this week or if it will sit in my continuously growing list of "drafts" but I do think that the subject isn't talked about nearly enough...especially considering that in most success hinges on how scarce YOU are, especially if YOU are the brand that you are building.
02/05/2010
Hello World
Leo here....first of all, this is primarily an overview of who I am and what I do. This blog is intended to highlight the things I find online that I personally like and nothing more. I have been doing internet marketing now for over a decade and as a result have tons of websites that I monetize. Some work. Others don't.
I am into fitness, have a two year old daughter (and change) that runs my life and have been married for nearly 3 years.
This blog will chronicle my ups and downs, my discoveries and miserable failures which we all seem to have but don't care to admit.
